Monday, February 17, 2020
Modern Leadership Principles Essay Example | Topics and Well Written Essays - 2750 words
Modern Leadership Principles - Essay Example These goals indeed lead the organization to the successful heights that it had every dreamt of achieving. In the process of accomplishing these tasks, there are many obstacles that need to be addressed. The environment, under which the organization puts forth its work, plays a critical role. These goals can be achieved by executing the tasks. For successful execution of these tasks, we need to have a guideline and organizations prefer to have these goals assigned as tasks to specific personnel. These personnel are the one's responsible to lead the team/group of people in successful completion of their duties. There are various definitions to describe the characteristic features of leadership. John Maxwell sums up his definition of leadership as "leadership is influence - nothing more, nothing less. This moves beyond the position defining the leader, to looking at the ability of the leader to influence others - both those who would consider themselves followers, and those outside that circle. Indirectly, it also builds in leadership character, since without maintaining integrity and trustworthiness, the capability to influence will disappear (Teal.org, nd). An organization always looks forward to have experienced personnel as well as the personnel who exhibit leadership skills to take up important tasks to benefit the entire organization. Leadership quality is the most sort after characteristic that the organizations seek in the personnel. Leadership requires the personnel to guide the entire team/group to attain the goals. As an individual has their own point of view regarding the critical issues, it is very important to gain a certain level of understanding amongst various individuals. There might be various situations where in certain amount of conflicts arise due to individual point of view. Importance of leadership Leadership is a characteristic that has engulfed all the organizations in recent times. As there is a transfer of cultures, technology update and many more challenges coming up there are a huge number of tasks that need to be accomplished every moment at the right time. To accomplish these tasks at the right time, there has to be proper management as there are numerous tasks to be accomplished. These management issues are always achieved by a certain motive. This particular characteristic of the motive is known as Leadership (Justin Sturek, 2005). A quality that helps in executing the tasks and then achieving the assigned goals can be defined as Leadership. Leadership is a characteristic of knowing oneself, the capabilities and the potential of working things out when required to attain a particular state of action. It is about having a vision about the goals to be accomplished. The vision of accomplishing the tasks at a particular level of success is very essential to guide the team members in the right direction. Leadership also involves the primary feature of building trust among the colleagues. All these have to be attained by taking effective action to realize your own leadership potential. The quality of leadership in organizations can be defined in a different manner. It is usually defined as the characteristic
Monday, February 3, 2020
Marketing Cmmunications Plan Essay Example | Topics and Well Written Essays - 2500 words
Marketing Cmmunications Plan - Essay Example We are suggesting a few ideas in the form of our marketing communication plan which are as follows: we would put up posters everywhere and hand out leaflets containing our telephone number and web address and also advertise on the TV and on internet, we would try to promote our website, giving links to it on famous websites such as www.yahoo.com and www.msn.com and others. People with houses and businesses around the areas that would be affected by the London 2012 Olympics are no doubt not in complete darkness and probably do have a hint of what business opportunities might come their way when Olympics comes to their neighborhood but once people have established their firms and businesses, getting them to conform according to the need of the times can be at times a tedious but worthwhile task to undertake. Hence we felt that there is a dire need to put a promotional plan into action to persuade people to gear up for the games. One problem we face is that people might perceive these p rofit opportunities to be of a short-term nature, most businesses are of the opinion that these opportunities would arise during the games and would go away when the Olympics is over and leaves town, so changing the whole nature of their operations to be perfect for the business needs of few days is an idea not very appealing to both the small scale as well as the extremely well developed businesses, especially the well developed ones. People are comfortable making minor alterations but when it comes to total restructuring people are quite iffy over it. ... are no doubt not in complete darkness and probably do have a hint of what business opportunities might come their way when Olympics comes to their neighborhood but once people have established their firms and businesses, getting them to conform according to the need of the times can be at times a tedious but worthwhile task to undertake. Hence we felt that there is a dire need to put a promotional plan into action to persuade people to gear up for the games. One problem we face is that people might perceive these profit opportunities to be of a short-term nature, most businesses are of the opinion that these opportunities would arise during the games and would go away when the Olympics is over and leaves town, so changing the whole nature of their operations to be perfect for the business needs of few days is an idea not very appealing to both the small scale as well as the extremely well developed businesses, especially the well developed ones. People are comfortable making minor alterations but when it comes to total restructuring people are quite iffy over it. So we feel that there is a need to project the fact that firstly the event doesn't merely bring short-term benefits but rather an opportunity to form ties and long term contacts, it provides them with the opportunity of projecting their business and companies all over the world, a chance to represent them selves and secondly even if you consider only the massive short-term sale, only for the
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